Project: Comic Book Publishing House Identity

Summary: School Kid Comics (SKC) is an original company. It operates as a publishing house that sells and produces sequential art.  An entire identity and branding strategy was created for the proprietor. The identity includes a logo, stationary, website mock-up and ephemera. The logo was inspired by the alternative imagery of the schoolyard. The imagery of a basketball net passing through it’s net provokes movement and playfulness that is present in sequential art. Orange became his corporate colour because of its association with creativity and childish nature. It made a perfect match for a company trying to emulate its motivation to provide creative content.